Our team spirit for your health
History – serving you since 1939
For 85 years, Pharma-Peter GmbH, a family-owned company based in Hamburg, has been distributing valuable and balanced health products for various areas of application. With our nutritional medicine expertise, we support pharmacies as a partner with high-quality dietary supplements, medicines, medical devices, and cosmetics. With heart, passion, and conviction.
1936–1961: Pharma Peter was founded in Berlin in 1936 …
… by Herbert Peter as a distribution company for pharmacy supplies. From the outset, the company's business partners were exclusively pharmacies and pharmaceutical wholesalers. After World War II, Herbert Peter continued to run the company on his own after 1945.
1962–1982: In 1962, his son Michael N. Peter joined the company …
… and continued to expand it in the 1980s and 1990s. In 1980, Herbert Peter Sr. retired from the company for reasons of age. In 1982, the subsidiary Canea Pharma, Chemisch-pharmazeutische Vertriebsgesellschaft mbH was founded, in which all sales activities were consolidated.
The company's own production facility, which was still under construction, was now operating under the name Pharma Peter GmbH. The company grew rapidly, making it necessary to construct a larger company building. In 1999, Velag Pharma GmbH was founded as a further subsidiary. This company serves almost exclusively the pharmaceutical wholesale and export business.
1983–2006: At the beginning of 2000, the Pharma Peter group of companies moved …
… to a significantly larger new building at Tarpenring 12 in Hamburg Langenhorn. Here, there was now enough space to accommodate the rapidly growing production and shipping of products with the company's own fleet of vehicles.
In 2007, the licorice manufacturer SALMIX® GmbH was taken over by Michael N. Peter.
… Its production site in a modern building in Sievershütten, Schleswig-Holstein, was expanded and modernized. Salmix licorice products are still handmade here today using an old traditional process.
In 2014, Peter-Michael Thom, a pharmaceutical sales representative, …
… took over the entire group of companies until January 2026. The acquisition of new machinery made the company's own capsule production considerably more flexible and efficient. The shipping warehouse was enlarged and delivery optimized. Due to the structurally ever-faster changing healthcare market, the company became a reliable manufacturer of a wide range of healthcare products for local pharmacies and online pharmacies.
NEW Managing Director since February 2026
Mr. Ali Nahavandi, managing director of the Alnapharm Group, acquired Pharma Peter GmbH and SALMIX Sievershütten GmbH in February 2026.
IFS certified and with fact-based quality standards
We place great importance on a fact-based approach and the highest product quality. Our health team of scientists and doctors therefore continuously reviews and evaluates international studies on the subject of nutritional supplements and their benefits for your health. We are a company certified according to the International Features Standard (IFS). IFS stands for the international standard for food safety. We are regularly audited and certified according to IFS by independent, recognized auditors.
- Independently tested and certified
- IFS certified
When purchasing our raw materials, we pay attention to the best quality. We guarantee special care and the highest quality standards for every single package that leaves our company. Pharmacists and doctors, as well as our numerous users, are convinced of the quality of our products.
Small but mighty – that's how our team works
Our group of companies is an owner-managed, modern enterprise with experienced OTC experts. It stands for flat hierarchies and an open corporate culture. Our young, creative, and highly motivated employees recognize market trends early on and quickly implement new product ideas in the self-medication market. Our flat hierarchy offers our employees a high degree of creative freedom and personal responsibility. Our corporate culture is based on mutual appreciation, close cross-departmental cooperation, transparency, humor, and enjoyment of work. This is how we develop the best products for you.
We manufacture our regional products ourselves at our own production facilities in Langenhorn and Sievershütten, from the initial idea and product development to the finished product, which only leaves our premises after careful quality control. Our group of companies employs 45 people in a single-shift operation from Monday to Friday in the following areas: production, quality management, laboratory, regulatory affairs, product development, marketing, sales, logistics, purchasing, graphics, controlling, administration, and shipping. We are a team where everyone can rely on each other!
What belongs in our product range?
With these products, we cover almost all areas of health products for your self-medication, complemented by our delicious products from our Salmix licorice factory:
- Over-the-counter medicines: Biotin H forte, Sterimed, Japanese medicinal plant oil, China oil
- Medical devices: Be Sure pregnancy test and ovulation test
- Dietary supplements: Arthrosamin strong, epacell, LyZink, various
- Food (confectionery): Canea Sweets, sweets from the pharmacy, and SALMIX